Monthly Archives: March 2012

Employee Communication

Posted on March 30, 2012 by Mike

Corporate Communications – British local governments enlist digital out-of-home Battered by cutbacks, the public sector in the UK is finding digital out-of-home media a cost-effective way of communicating with the public. In Scotland, for example, marketing firm Kommando and communications … Continue reading →

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Digital Signs

Posted on March 29, 2012 by Mike

Out-of-home regulation: Legislators move to stymie Salt Lake City billboard ban Efforts by politicians to curb the spread of digital billboards in U.S. communities are nothing new. But in Salt Lake City, there’s a twist to the tale: while the … Continue reading →

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Digital Signage Network

Posted on March 28, 2012 by Mike

5 Things: Five reasons networks make the media plan but not the buy It’s happened to most networks at one point or another. Your network was selected for an early media plan or RFP, but never made the media buy. … Continue reading →

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Digital Signage Software

Posted on March 27, 2012 by Mike

Trends in Fabric Graphics – Soft Signage is offering greater versatility New printing technologies continue to meet the needs of an increasingly ‘visual’ world. Using fabrics rather than traditional papers or polyvinyl chloride (PVC), for example, soft signage is now … Continue reading →

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Digital Signage

Posted on March 26, 2012 by Mike

Digital Signage – Renewed business energy and excitement this year It seems that with the new year the business activity level has increased. The stock market has been trending up and the Fed has said that it’ll be holding interest … Continue reading →

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Digital Signage Player

Posted on March 23, 2012 by Mike

The Tide is Turning Large screen LCD screens are affecting the market. Consumer TVs and professional monitors are getting larger every day. What does this trend mean for projector sales and installations? To read more, see the January 23, 2012 … Continue reading →

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Free Digital Signage Software

Posted on March 22, 2012 by Mike

Reaching for the sky The apparently unstoppable rise of digital out-of-home advertising in Britain continues with the news that about 15 percent of all outdoor revenue is now digital. It’s less than two years ago that that figure was ten … Continue reading →

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Digital Signage Solutions

Posted on March 21, 2012 by Mike

Desirable content is a key ingredient In Shonan Noronha’s article in the January issue of Sounds & Communications, she writes that desirable content is a key ingredient in the creation of memorable experiences, and is also a source for recurring … Continue reading →

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Digital Signage

Posted on March 20, 2012 by Mike

NRF 2012: Digital in-store media called to deliver, Pt. II (Commentary) This two-part summary of the National Retail Federation January 2012 “Retail’s BIG Show” trade show and conference is through the lens of the value and directions of digital in-store … Continue reading →

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Vehicle Signs

Posted on March 19, 2012 by Mike

Creating Value – New tools help engage viewers The latest tools have made it much easier to deploy advanced signage systems. But making signage work for your customers, while at the same time creating a sustainable profit center for your … Continue reading →

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